Demystifying the Millennial Marketplace – Monday Jan. 22 

Stop Complaining, Start Collaborating! 

By 2020, Millennials will make up 50% of the global workforce and 75% by 2030. It’s time we stop complaining about Millennials and work towards helping them maximize their success in the workplace. Attendees will learn what drives Millennials and the initiatives that will motivate high potential employees within your organization.

We work with Millennials every day and want to maximize their success

Attendees will learn what drives millennials, how Millennials make career decisions, what does your company culture need to be to attract and retain Millennials, and more.

Moderator: Melissa Martin, Director Business Development, Atomic Wash

Panelists:  Annie Eaton, CEO, Futurus
                   Will Hammons, Inside Sales Manager, Payscape
                   Suheil Guzman, University Relations Program Manager, Manhattan Associates
                   Elyse Sims, Manager of B2B Marketing & Loyalty, InterContinental Hotels Group (IHG)

Cost: Free to ESMA members, $25 for ESMA Guest

Location: IBM Barfield Road

More Event Info: Click Here!


Our Mission

Executive Sales and Marketing Association (ESMA) represents and enhances the capabilities of Georgia’s sales and marketing professionals.

Our Purpose

Our purpose is to provide a forum where Georgia’s sales and marketing leadership can learn, discuss, and exchange ideas to improve each member company’s top-line growth and the individual’s professional career.

Our Structure

We have meetings on the third Monday of each month.  These meetings include both time for networking and a panel discussion on various topics.


Panelists Include

Delta Airlines, Emory University, McKinsey, BNY Mellon, General Electric, Marsh, Nielsen, Sage Software, Georgia Power, Exact Target, Silverpop, IBM, Dell, SAP, MicroSoft, Arketi, MasterLock, Pardot, Stratix, Servigistics, Oracle, Aquilex, LeadLife, Gas South, Gartner and many others.

Become a Member

There is tremendous advantage to networking with our members. Since 2011, over 1,200 people have attended our events from Presidents and CEOs, CMOs, VP of Sales, VP of Marketing, and Directors and individual contributors.  A very powerful networking opportunity!

Membership is open to anyone who works in the sales or marketing profession or related areas:

Direct Sales, Marketing, Sales management, Business Development, Public and Analyst Relations, Alliances, Channels, Social Media, Sales Operations

Get Started!


ESMA is an all-volunteer association. As such, we rely upon the time and expertise of all individuals for the benefit of all. We have a dynamic Board Of Directors providing leadership and guidance.  We are always in need of volunteers to help us with membership, events, sponsorships, obtaining external thought leaders, SIGs, PR and our website.

Please let us know if you are interested in volunteering.